Founded in 2012 by husband and wife, Alex and Bonita, the company has grown to become one of the top modelling agencies in Singapore. Basic represents 3 of Singapore’s top fashion models: Fiona Fussi, Aimee Cheng-Bradshaw, and Layla Ong.
Some of our regular clients include international brands like Chanel, Gucci, Acuvue, Charins, Lancome, and more.
However, what made Basic Models different is, we are there all the way. We scout, training, and handle all aspect of the model’s career.
In recent years, we have started an Artiste Division to provide our models more options in their career path.
We represent both male and female models. We are also the choice agency for models who wish to propel their modelling career onto the international stage. We have successfully placed our models in major fashion cities like New York, London, Paris, Milan, Barcelona, Hong Kong, Taipei, Bangkok, and Jakarta.
Helmed by Head Booker, Bonita Ma, the agency currently represents more than 70 quality models on its boards. With more than 10 years of experience in the modelling industry, Bonita has trained and managed hundreds of models over the years.